Rules of scale-up engagement
There's no shortage of innovation programmes for startup businesses that focus on development, from ideation through to a viable product, but once they are ready to grow to the next level, opportunities diminish. SwiftScale and PwC believe this juncture between startup and scale-up is a crucial point of a company’s growth cycle.
For corporates, the sheer quantity of startups and innovation providers presents its own challenge. How do you identify quality when time, resources and budget are limited?
SwiftScale and PwC have partnered to deliver a series of unique scale-up programmes that facilitate collaboration between corporates and startups. Over a period of 90 days, 12 enterprise ready startups with proven technology are connected to decision makers from some of the world’s largest brands and enterprises. Off the back of the last programme, more than 300 new business relationships were generated, 40+ pilots confirmed, and a number of the cohort received further investment.
This week, SwiftScale and PwC (in association with Sage & Edelman) introduced their second cohort to a carefully curated audience of over 100 senior executives from PwC, the FTSE 250 and other multinational companies at PwC’s London offices.
Alex Sainty, Director & Co-founder of SwiftScale, said:
“The SwiftScale agenda is simple, to take great scale-ups stratospheric. Our partnership with PwC is the foundation on which we have built this programme; not only is it an incredible opportunity for the participants, it is also a direct affirmation of the power of effective startup-corporate collaboration.
“Looking at the quality of the Spring ’17 cohort, it is clear they all have the potential to achieve market leadership at a global scale. The team and I are delighted to continue working alongside PwC as we support the scale-ups achieve this outcome.”
Nigel Howlett, UK digital private business leader at PwC, commented:
“Helping growth businesses scale-up is mutually beneficial to small and big businesses. Engaging with established scale-ups offers corporates the opportunity to invest in a tangible product, service or cutting edge technology. The scale-ups can benefit from big businesses’ experience and connections, to hone their offering and ultimately, source customers and investment.
“At PwC we believe interacting with startups and scale-ups is at the heart of successful innovation. Our work with SwiftScale combines our respective experiences and client networks to create a programme which can help more high potential businesses successfully scale-up.”
Read more here.